Abby ShortList 2017
Abby ShortList 2017
CREATIVE DIGITAL BRAND ACTIVATION BRANDED CONTENT PUBLIC RELATION MEDIA BROADCASTER PUBLISHER
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Statement of Public Relation

SHORTLISTED ENTRIES

 

 

GOAFEST ABBY AWARDS -2017

Statement of Public Relation- 23A - Food and Beverages

Ent No.

Caption

Brand

2

The Most Controversial Burger

Mcdonalds India

3

World's First Healthgram

Nutralite

6

#BreakUpWIthJunk

Saffola Masala Oats

 

Statement of Public Relation- 23B- Comsumer Goods:Toiletries, Cosmetics and Healthcare

Ent No.

Caption

Brand

2

SAVLON HEALTHY HAND CHALK STICKS

ITC SAVLON

7

Spreading the joy of pregnancy

Nova IVI Fertility

       11 Yummilicious Walk Bio Oil
       12 #SmallStepsToHealthyHeart Saffolalife

 

Statement of Public Relation- 23C- Luxury goods, Fashion & Beauty

Ent No.

Caption

Brand

3

Odds by Adidas

Adidas

4

Building Brand BBLUNT

BBLUNT

10

Yummilicious Walk

Bio Oil

 

Statement of Public Relation- 23D: Household and Business Appliances

Ent No.

Caption

Brand

2

UnhungryIndia

Godrej Appliances

5

Samsung Service – Van

Samsung

 

Statement of Public Relation- 23E: Automotive Vehicles and Accessories

Ent No.

Caption

Brand

1

Renault Spread the light

Renault

 

Statement of Public Relation- 23G: Financial Services

Ent No.

Caption

Brand

7

Empowering Micro Businesses: Rubique

Rubique

10

ClearTax - Making Income Tax Easy

ClearTax

 

Statement of Public Relation- 23H - Household Products and Maintenance

Ent No.

Caption

Brand

2

Goodknight encourages kids to step outside with the Launch of India’s first fabric roll-on mosquito repellent

GoodKnight

 

Statement of Public Relation- 23I - Media and Publications

Ent No.

Caption

Brand

2

Sath Handa – Greatest Labor

Sath Handa

4

Don't Shame The Name

Fever 104 FM

5

Talk of the town

Koffee with Karan Season 5

 

Statement of Public Relation- 23J - Business and Home Services

Ent No.

Caption

Brand

1

Empowering SMEs: Shopmatic

Shopmatic

 

Statement of Public Relation- 23K - Retail Advertising

Ent No.

Caption

Brand

4

Launch of Café Coffee Day’s winter menu, ‘Magical Brews’

Cafe Coffee Day

 

Statement of Public Relation- 23L: Travel, Entertainment and Leisure

Ent No.

Caption

Brand

3

Drawing laughs for Tata Sky

Tata Sky

5

Lucky 13

Inox Leisure

 

Statement of Public Relation- 23M - Corporate

Ent No.

Caption

Brand

1

Mattress Tester

Urban Ladder

3

UnhungryIndia

Godrej Appliances

4

Sath Handa – Greatest Labor

Sath Handa.

8

Make Your Run Count

Airtel

9

The Dyslexic Captcha

Jaslok Hospital and Research Centre

10

Rejuvenating the power & lineage of Brand Raymond

HCL Technologies Ltd.

12

Butts to Buds

Karma Filter Tips

13

An Independence Day Free From Kite Flying Accidents

TATA Power Delhi Distribution Limited

20

Asian Paints & St+Art- Bringing art to the masses

Asian Paints

22

Realising the Olympic dream

IndusInd Bank

23

Nestle Pack Change

Nestle India Ltd.

 

Statement of Public Relation- 23N - Public Service, Appeals and Charity

Ent No.

Caption

Brand

4

Share the Vision

Sri Lanka Eye Donation Society

5

Down's Syndrome art winning hearts

Om Creations Trust

7

Race for 7

Organization of Rare Diseases

8

A movement of change and hope

Responsible films foundation

10

Blood Banking

Indian Red Cross Society

15

#SmallStepsToHealthyHeart

Saffolalife

17

#HairleysAngels

Jaslok Hospital

18

My daughter will

Haiyya

 

 

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Statement of Public Relation- 23O: Crisis Communications & Issue Management

Ent No.

Caption

Brand

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Statement of Public Relation-23P Practices- Events & Experential PR

Ent No.

Caption

Brand

1

A brand makes its mark at the world's largest congregation: Simhastha

Dainik Bhaskar

4

Ganesh Immersion Booths

PMC Care

5

EK Kadam Unnati Ki Aur

Intel India

8

UnhungryIndia

Godrej Appliances

9

Make Your Run Count

Airtel

13

Taking the Red Carpet to Dharavi

Good Day

14

Asian Paints & St+Art- I love Hyderabad

Asian Paints

15

Drawing laughs for Tata Sky

Tata Sky

20

Lux Golden Rose Award

Lux

21

Do you speak gourmet?

MasterChef Australia S8

24

Mortein - Kill the real demons

Reckitt Benckiser India Pvt. Ltd - Mortein

25

When Women’s Courage prevailed from 8PM to 8AM

Sonata

28

Yummilicious Walk

Bio Oil

29

#BreakUpWIthJunk

Saffola Masala Oats

30

#SmallStepsToHealthyHeart

Saffolalife

31

#HairleysAngels

Jaslok Hospital

 

Statement of Public Relation- 23Q - Practices- Celebrity Endorsement

Ent No.

Caption

Brand

4

Nothing dirty

Hitachi

5

Odds by Adidas

Adidas

7

Fit To Fight

Reebok India

9

Lux Golden Rose Award

Lux

10

Aristocrat unpacking a forgotten brand to life

Aristocrat Bags

11

Yummilicious Walk

Bio Oil

12

#SmallStepsToHealthyHeart

Saffolalife

Statement of Public Relation-23R: Sponsorship

Ent No.

Caption

Brand

2

REINVENTING THE FUTURE

ADITYA BIRLA GROUP

3

Make Your Run Count

Airtel

4

How to Unlock Big Ideas?

Aditya Birla Group

8

Realising the Olympic dream

IndusInd Bank

Statement of Public Relation-23S - Integrated Campaign led by PR

Ent No.

Caption

Brand

4

#Giveanoff

Daan Utsav

5

UnhungryIndia

Godrej Appliances

8

Whisper #LikeAGirl Campaign

Whisper

9

Odds by Adidas

Adidas

13

Vivel’s Ab Samjhauta Nahin campaign

ITC Vivel

15

Realising the Olympic dream

IndusInd Bank

16

Creating Channel Mindspace for Star World Premiere HD

Star World Premiere HD

18

#SmallStepsToHealthyHeart

Saffolalife